Brand Foundations

Color Palette

The ratio in the color palette shown is weighted in relative size to represent brand usage, depending on the level of visibility and context.

Nissan Brand Primary Colors

Nissan Brand Secondary Colors

This guidance applies to overall color balance and tone across communications. The palette is modern and fresh, but allows for vibrant colors when needed, consistent with the new Brand feel and look.

These colors do not replace the Nissan Brand Primary Colors, but are a guide for overall palette, color balance and tone in our imagery and communications.

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For internal Nissan use only. All images are for reference only. Please do not distribute outside of Nissan.